Friday, November 21, 2008

The Take Back the Filter Campaign Worked!

We may have good water here in NYC, but lets face it, many of us use filters to get rid of that fresh from the long pipe taste.  Brooklyn Green Team and obviously the folks about the Take Back the Filter Campaign, are thrilled that Brita, maker of popular water-purifying pitchers, will launch a recycling program in partnership with Recycline (maker of recycled toothbrushes and razors and more) for used water filters beginning in January. Consumers will be able to drop used filters off at selected Whole Foods stores or mail them in; the plastic parts will be turned into recycled toothbrushes and razors, and the activated carbon "will be regenerated for alternative use or converted into energy," according to the company. Rush to your nearest Whole Foods and dump those filters you've been stuffing in your closet for just this occasion! Yipee!

Source: Grist

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